Rights based approach
Rights based approach has also led emphasis on duties since rights and duties are part of the two faces of same coin: This emphasis on duties has led to policy implications like evolution of CSR.
The United Nations Industrial Development Organisation (UNIDO) has defined corporate social responsibility (CSR) as a management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders. CSR is a way in which companies achieve a balance of economic, environmental and social imperatives.
CSR has been practiced by companies in the developed world in a big way. Most of the large private universities in the United States (US) were setup as a part of CSR activities undertaken by large corporate.
A lot of multinational companies contribute towards the development of societies in which they operate. A most notable example is Shell, an Anglo-Dutch multinational oil and gas company, which supports the local communities in Nigeria.
In India, large scale philanthropic activities were undertaken post-independence, which led to the setting up of some of the most prestigious institutions of professional education. It is less known fact but Gates Buffet model of philanthropy has been one of the major causes of CSR provision being made mandatory for Indian industries